​Value Bekia

Value Bekia is a startup with a clear mission: Encourage increased recycling in Egypt. Theyre strategy for doing so is by creating loyalty programs with strategic partners wherein customers can accumulate points by recycling materials using Value Bekias service. They offer an innovative new approach to tackling the trash problem that Egypt continues to face, while providing a platform that will encourage a shift in cultural and societal norms with regards to recycling and environmental consciousness.