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Promasidor

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Promasidor is the leading provider of high-quality food products across various regions in Africa
Money in Hand

Total fundings

$532,000,000.00

Parent group

N/A

Ranking

Rank

6

Overview
Promasidor is the leading provider of high-quality food products across various regions in Africa
Consumer Goods
Food and Beverage
Manufacturing
City
Bryanston
Year Founded
1979
Employee Range
1001-5000
Latest updates
Promasidor Holdings, producers of Cowbell milk, could be on the verge of a $1.5 billion sale - Nairametrics

Ajinomoto-Backed Promasidor Explores $1.5 Billion Sale - Bloomberg

Ajinomoto-Backed Promasidor Said to Mull $1.5 Billion Sale - Bloomberg

World Vision, Promasidor inaugurate boreholes for 2 communities - BusinessGhana

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About Promasidor

Promasidor is an African company proud of their heritage and totally committed to the continent. We manufacture, market and sell unique brands which bring practicality and pleasure to millions of consumers across Africa. We have enjoyed ongoing success for over 30 years. This success has been built on not only understanding the needs of our consumers, but also on the understanding of the needs of our employees, our suppliers and our stakeholders. Promasidor's Vision is to provide the opportunity to purchase our brands to everyone in Africa, because we firmly believe that everyone in Africa deserves that opportunity. We intend on executing this vision by operating within a clear set of rules.

Promasidor's Team

With over 43 years experience across the board, Promasidor is led by a team that challenges the status quo

Promasidor's funding history

Total raised
$532,000,000.00
Latest Round
Secondary Market
No. of Investors
2
RoundDateAmount RaisedInvestors
Secondary MarketNov 08, 2016 $532,000,000.00 Ajinomoto (Lead)
Private EquityJan 01, 2007 Tana Africa Capital (Lead)

Promasidor’s technology stack

Promasidor uses over 3 web technology tools on its website. They include tools like javascript, SSL, analytics among others

Javascript

78 technologies used

ui

javascript-library

jquery-plugin

animation

Ssl

13 technologies used

root-authority

root-authority

root-authority

root-authority

Analytics

39 technologies used

application-performance

audience-measurement

visitor-count-tracking

application-performance

Promasidor's trends and social media stats

Dec. 2020Dec. 2020Jan. 2021Jan. 2021Feb. 2021Feb. 2021Mar. 2021Mar. 202172009000178008500Alexa Web traffic200002000016000160001200012000800080004000400000

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