Social Commerce Startups in Africa
Overview Powered by AI
Social commerce in Africa has potential, but challenges persist. Players like Brimore and Rabawa face low consumer trust, logistical hurdles, and limited mobile payment penetration. Business leaders are cautious, seeing it as a niche market and waiting for infrastructure to improve.
Cummulative Funding
$40.5M+
Total # of Companies
2
Total Deal Count
7
Total M&A Count
0
Total # of Investors
19
List of Social Commerce startups in Africa
Add Startup| Startuparrow_upward | Overviewarrow_upward | Last roundarrow_upward | Total raisedarrow_upward | Founded |
|---|---|---|---|---|
Brimore is a parallel distribution platform allowing local suppliers have nationwide coverage through a network of distributors. | Series A | $ 40,356,000 | 2017 | |
Rabawa is a Nigerian social ecommerce startup that connects resellers and business owners to top manufacturers. | Seed | $ 163,000 | 2020 |
Founded
2017
Overview
Brimore is a parallel distribution platform allowing local suppliers have nationwide coverage through a network of distributors.
Last round
Series A
Total raised
$ 40,356,000
Employee
11-50
Founded
2020
Overview
Rabawa is a Nigerian social ecommerce startup that connects resellers and business owners to top manufacturers.
Last round
Seed
Total raised
$ 163,000
Employee
2-10