Marketplace Startups in Africa

Overview Powered by AI

Marketplace's launch underwhelmed. Local leaders express disappointment with limited traction and lack of unique value proposition. Concerns over slow user adoption and competition from established players. Sentiment remains cautious, with businesses monitoring developments but hesitant to commit until value is proven.

Cummulative Funding

$195.8M+

Total # of Companies

27

Total Deal Count

63

Total M&A Count

1

Total # of Investors

135

List of Marketplace startups in Africa

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StartupOverviewLast roundTotal raisedFounded
1.

Twiga Foods is a business-to-business marketplace platform that sources produce directly from farmers and delivers it to urban retailers.

Series C

$ 145,650,000

2013

2.

Lipa Later is a digital lending marketplace providing "buy now pay later" services.

Grant

$ 18,140,000

2015

3.

Powered by People is a Kenyan startup offering online tools and a B2B marketplace to the manufacturing and handmade sector.

Seed

$ 6,500,000

2019

4.

Jumba is a construction tech platform that simplifies B2B purchase and financing of construction materials

Seed

$ 5,500,000

2022

5.

Peach Cars is a Kenyan e-commerce solution revolutionizing car ownership in sub-Saharan Africa.

Seed

$ 5,000,000

2020

6.

Shamba Pride is a one-stop online-to-offline platform that connects smallholder farmers to services and information through tech-powered β€œDigiShops”.

Seed

$ 4,900,000

2016

7.

TuShop is a community group buying platform based in Kenya

Pre-seed

$ 3,000,000

2021

8.

At Pariti, we are making the world a more equitable place by evolving and growing underserved markets

Seed

$ 2,900,000

2019

9.

Lipalater is a digital lending marketplace providing "buy now pay later" services.

Seed

$ 1,040,000

2015

10.

Shop Zetu is South Africa's award winning fashion tech company powering online fashion retail in Africa.

Pre-seed

$ 1,000,000

2019

11.

Bwala is a crowd sourcing lastmile on demand delivery & supply chain App in Africa

Debt Financing

$ 777,258

2018

12.

Revivo is a B2B marketplace for consumer electronics spare parts, starting in Kenya.

Pre-seed

$ 635,000

2022

13.

Scale enables organizations to transition their procurement from manual, and labour intensive activities to a streamlined and fully-digitized process.

Pre-seed

$ 420,000

2020

14.

M-Farm connects smallholder African farmers with urban and export markets via SMS and a web-enabled marketplace.

Venture

$ 235,000

2011

15.

Apexloads is a digital marketplace, connecting freight forwarders, brokers, and transporters in Eastern Africa

Pre-seed

$ 120,000

2019

16.

Xetova is a Kenyan startup which provides technology solutions to the procurement ecosystem.

Non-equity Assistance

$ 50,000

2019

17.

We are a B2B Ecommerce startup operating on a franchise model in Kenya, Africa.

Undisclosed

Undisclosed

2021

18.

African borderless b2b e-Marketplace startup

Undisclosed

Undisclosed

2020

19.

MyShuleApp is a school bus App which connects parents buses and schools into one powerful system. Now being piloted in 3 African countries.

Undisclosed

Undisclosed

2022

20.

GoBEBA is a Technology-enabled consumer distribution firm focussed on cooking gas.

Funding Round

Undisclosed

2019

Founded

2013

Overview

Twiga Foods is a business-to-business marketplace platform that sources produce directly from farmers and delivers it to urban retailers.

Last round

Series C

Total raised

$ 145,650,000

Employee

51-200

Founded

2015

Overview

Lipa Later is a digital lending marketplace providing "buy now pay later" services.

Last round

Grant

Total raised

$ 18,140,000

Employee

51-200

Founded

2019

Overview

Powered by People is a Kenyan startup offering online tools and a B2B marketplace to the manufacturing and handmade sector.

Last round

Seed

Total raised

$ 6,500,000

Employee

2-10

Jumba

Founded

2022

Overview

Jumba is a construction tech platform that simplifies B2B purchase and financing of construction materials

Last round

Seed

Total raised

$ 5,500,000

Employee

2-10

Founded

2020

Overview

Peach Cars is a Kenyan e-commerce solution revolutionizing car ownership in sub-Saharan Africa.

Last round

Seed

Total raised

$ 5,000,000

Employee

11-50

Founded

2016

Overview

Shamba Pride is a one-stop online-to-offline platform that connects smallholder farmers to services and information through tech-powered β€œDigiShops”.

Last round

Seed

Total raised

$ 4,900,000

Employee

11-50

TuShop

Founded

2021

Overview

TuShop is a community group buying platform based in Kenya

Last round

Pre-seed

Total raised

$ 3,000,000

Employee

2-10

Pariti

Founded

2019

Overview

At Pariti, we are making the world a more equitable place by evolving and growing underserved markets

Last round

Seed

Total raised

$ 2,900,000

Employee

2-10

Lipalater

Founded

2015

Overview

Lipalater is a digital lending marketplace providing "buy now pay later" services.

Last round

Seed

Total raised

$ 1,040,000

Employee

51-200

Shop Zetu

Founded

2019

Overview

Shop Zetu is South Africa's award winning fashion tech company powering online fashion retail in Africa.

Last round

Pre-seed

Total raised

$ 1,000,000

Employee

11-50

Bwala

Founded

2018

Overview

Bwala is a crowd sourcing lastmile on demand delivery & supply chain App in Africa

Last round

Debt Financing

Total raised

$ 777,258

Employee

11-50

Revivo

Founded

2022

Overview

Revivo is a B2B marketplace for consumer electronics spare parts, starting in Kenya.

Last round

Pre-seed

Total raised

$ 635,000

Employee

2-10

Scale

Founded

2020

Overview

Scale enables organizations to transition their procurement from manual, and labour intensive activities to a streamlined and fully-digitized process.

Last round

Pre-seed

Total raised

$ 420,000

Employee

2-10

M-Farm

Founded

2011

Overview

M-Farm connects smallholder African farmers with urban and export markets via SMS and a web-enabled marketplace.

Last round

Venture

Total raised

$ 235,000

Employee

2-10

Apexloads

Founded

2019

Overview

Apexloads is a digital marketplace, connecting freight forwarders, brokers, and transporters in Eastern Africa

Last round

Pre-seed

Total raised

$ 120,000

Employee

11-50

Xetova

Founded

2019

Overview

Xetova is a Kenyan startup which provides technology solutions to the procurement ecosystem.

Last round

Non-equity Assistance

Total raised

$ 50,000

Employee

11-50

Founded

2021

Overview

We are a B2B Ecommerce startup operating on a franchise model in Kenya, Africa.

Last round

Undisclosed

Total raised

$ 0

Employee

2-10

Founded

2020

Overview

African borderless b2b e-Marketplace startup

Last round

Undisclosed

Total raised

$ 0

Employee

2-10

Founded

2022

Overview

MyShuleApp is a school bus App which connects parents buses and schools into one powerful system. Now being piloted in 3 African countries.

Last round

Undisclosed

Total raised

$ 0

Employee

2-10

GoBEBA

Founded

2019

Overview

GoBEBA is a Technology-enabled consumer distribution firm focussed on cooking gas.

Last round

Funding Round

Total raised

$ 0

Employee

11-50

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